ITC Marketing Certificate

Internal Certificate

Credits Required for Graduation: 9.00

Marketing Principles
Catalog #: 10104114

Credits: 3.00

Marketing Principles represents the comprehension of the marketing concept and functions. Major concepts include segmentation, marketing mix, buyer behavior, decision support systems, consumer and business-to-business products, multicultural and global aspects, business ethics, and e-business. Marketing careers are explored.

Prerequisites

No prerequisites.

View Course Outcomes Summary

Filter by Campus

Filter by Term

La Crosse Campus

Class #: 36009 Fall 2013-2014 In Person Seats Available: 18	Dates/Times 9/4-12/18 8:00A to 9:30A Business Education Ctr Rm 116 Meets on Mondays, Wednesdays during the dates above.
	Instructor Culver,Pamela S
	Estimated Fee 396.64
	Books and Supplies Material Type: Book (Required) Title/Name: Mktg 7 Author: Lamb Price: $69.95 Publisher/Mfg: Cengage, 2014 ISBN: 978-1-285-09186-0 Note: Used books may be available at the bookstore for $52.5 Material Type: Book (Required) Title/Name: Practice Marketing Simulation Access Card Author: Mccool Price: N/A Publisher/Mfg: Mcgraw -Hill Higher Education ISBN: 978-0-07-802903-5
Class #: 36010 Fall 2013-2014 Seats Available: 20	Dates/Times 8/29-12/18 Online Class
	Instructor Staff
	Estimated Fee 426.64
	Notes This is an online class. Prior to the first week of class, your instructor will send an email to your 'Western' email account with more information regarding the class. Learn more about Western's online learning resources at www.westerntc.edu/onlinelearning. If you are enrolling in an online or blended class for the first time, you will be required to complete a series of online training modules prior to the start of the class. Information about this one-time training will be mailed two weeks before the class begins.
	Books and Supplies Material Type: Book (Required) Title/Name: Mktg 7 Author: Lamb Price: $69.95 Publisher/Mfg: Cengage, 2014 ISBN: 978-1-285-09186-0 Note: Used books may be available at the bookstore for $52.5 Material Type: Book (Required) Title/Name: Practice Marketing Simulation Access Card Author: Mccool Price: N/A Publisher/Mfg: Mcgraw -Hill Higher Education ISBN: 978-0-07-802903-5
Class #: 36021 Fall 2013-2014 In Person Seats Available: 20	Dates/Times 8/30-12/18 11:30A to 1:00P Business Education Ctr Rm 116 Meets on Wednesdays, Fridays during the dates above.
	Instructor Wetzsteon,Shelly R
	Estimated Fee 396.64
	Books and Supplies Material Type: Book (Required) Title/Name: Mktg 7 Author: Lamb Price: $69.95 Publisher/Mfg: Cengage, 2014 ISBN: 978-1-285-09186-0 Note: Used books may be available at the bookstore for $52.5 Material Type: Book (Required) Title/Name: Practice Marketing Simulation Access Card Author: Mccool Price: N/A Publisher/Mfg: Mcgraw -Hill Higher Education ISBN: 978-0-07-802903-5

Black River Falls

Class #: 36023 Fall 2013-2014 ITV/Blended Seats Available: 3	Dates/Times 8/30-12/13 8:00A to 10:10A Black River Fall Center Rm 109 Meets on Fridays during the dates above.
	Instructor McArdle,Michael J
	Estimated Fee 396.64
	Notes This class requires student participation online in addition to being an Interactive Television class. Learn more about Western's online learning resources at www.westerntc.edu/onlinelearning. If you are enrolling in an online or blended class for the first time, you will be required to complete a series of online training modules prior to the start of the class. Information about this one-time training will be mailed two weeks before the class begins.
	Books and Supplies Material Type: Book (Required) Title/Name: Mktg 7 Author: Lamb Price: $69.95 Publisher/Mfg: Cengage, 2014 ISBN: 978-1-285-09186-0 Note: Used books may be available at the bookstore for $52.5 Material Type: Book (Required) Title/Name: Practice Marketing Simulation Access Card Author: Mccool Price: N/A Publisher/Mfg: Mcgraw -Hill Higher Education ISBN: 978-0-07-802903-5

Independence

Class #: 37035 Fall 2013-2014 ITV/Blended Seats Available: 4	Dates/Times 8/30-12/13 8:00A to 10:10A Independence Center Rm 136 Meets on Fridays during the dates above.
	Instructor McArdle,Michael J
	Estimated Fee 396.64
	Notes This class requires student participation online in addition to being an Interactive Television class. Learn more about Western's online learning resources at www.westerntc.edu/onlinelearning. If you are enrolling in an online or blended class for the first time, you will be required to complete a series of online training modules prior to the start of the class. Information about this one-time training will be mailed two weeks before the class begins.
	Books and Supplies Material Type: Book (Required) Title/Name: Mktg 7 Author: Lamb Price: $69.95 Publisher/Mfg: Cengage, 2014 ISBN: 978-1-285-09186-0 Note: Used books may be available at the bookstore for $52.5 Material Type: Book (Required) Title/Name: Practice Marketing Simulation Access Card Author: Mccool Price: N/A Publisher/Mfg: Mcgraw -Hill Higher Education ISBN: 978-0-07-802903-5

Mauston

Class #: 37034 Fall 2013-2014 ITV/Blended Seats Available: 4	Dates/Times 8/30-12/13 8:00A to 10:10A Mauston Center Rm 148 Meets on Fridays during the dates above.
	Instructor McArdle,Michael J
	Estimated Fee 396.64
	Notes This class requires student participation online in addition to being an Interactive Television class. Learn more about Western's online learning resources at www.westerntc.edu/onlinelearning. If you are enrolling in an online or blended class for the first time, you will be required to complete a series of online training modules prior to the start of the class. Information about this one-time training will be mailed two weeks before the class begins.
	Books and Supplies Material Type: Book (Required) Title/Name: Mktg 7 Author: Lamb Price: $69.95 Publisher/Mfg: Cengage, 2014 ISBN: 978-1-285-09186-0 Note: Used books may be available at the bookstore for $52.5 Material Type: Book (Required) Title/Name: Practice Marketing Simulation Access Card Author: Mccool Price: N/A Publisher/Mfg: Mcgraw -Hill Higher Education ISBN: 978-0-07-802903-5

Tomah

Class #: 36022 Fall 2013-2014 ITV/Blended Seats Available: 3	Dates/Times 8/30-12/13 8:00A to 10:10A Tomah Center Rm 217 Meets on Fridays during the dates above.
	Instructor McArdle,Michael J
	Estimated Fee 396.64
	Notes This class requires student participation online in addition to being an Interactive Television class. Learn more about Western's online learning resources at www.westerntc.edu/onlinelearning. If you are enrolling in an online or blended class for the first time, you will be required to complete a series of online training modules prior to the start of the class. Information about this one-time training will be mailed two weeks before the class begins.
	Books and Supplies Material Type: Book (Required) Title/Name: Mktg 7 Author: Lamb Price: $69.95 Publisher/Mfg: Cengage, 2014 ISBN: 978-1-285-09186-0 Note: Used books may be available at the bookstore for $52.5 Material Type: Book (Required) Title/Name: Practice Marketing Simulation Access Card Author: Mccool Price: N/A Publisher/Mfg: Mcgraw -Hill Higher Education ISBN: 978-0-07-802903-5

Viroqua

Class #: 36024 Fall 2013-2014 ITV/Blended Seats Available: 4	Dates/Times 8/30-12/13 8:00A to 10:10A Viroqua Center Rm 138 Meets on Fridays during the dates above.
	Instructor McArdle,Michael J
	Estimated Fee 396.64
	Notes This class requires student participation online in addition to being an Interactive Television class. Learn more about Western's online learning resources at www.westerntc.edu/onlinelearning. If you are enrolling in an online or blended class for the first time, you will be required to complete a series of online training modules prior to the start of the class. Information about this one-time training will be mailed two weeks before the class begins.
	Books and Supplies Material Type: Book (Required) Title/Name: Mktg 7 Author: Lamb Price: $69.95 Publisher/Mfg: Cengage, 2014 ISBN: 978-1-285-09186-0 Note: Used books may be available at the bookstore for $52.5 Material Type: Book (Required) Title/Name: Practice Marketing Simulation Access Card Author: Mccool Price: N/A Publisher/Mfg: Mcgraw -Hill Higher Education ISBN: 978-0-07-802903-5

Marketing Principles

Got a Question?

ITC Marketing Certificate

Internal Certificate

Credits Required for Graduation: 9.00

Marketing PrinciplesCatalog #: 10104114

Credits: 3.00

Prerequisites

La Crosse Campus

Dates/Times

Instructor

Estimated Fee

Books and Supplies

Dates/Times

Instructor

Estimated Fee

Notes

Books and Supplies

Dates/Times

Instructor

Estimated Fee

Books and Supplies

Black River Falls

Dates/Times

Instructor

Estimated Fee

Notes

Books and Supplies

Independence

Dates/Times

Instructor

Estimated Fee

Notes

Books and Supplies

Mauston

Dates/Times

Instructor

Estimated Fee

Notes

Books and Supplies

Sparta

Tomah

Dates/Times

Instructor

Estimated Fee

Notes

Books and Supplies

Viroqua

Dates/Times

Instructor

Estimated Fee

Notes

Books and Supplies

Marketing Principles
Catalog #: 10104114