Business Partners Seminar Series | Western Technical College

Business Partners Seminar Series

Western Technical College Business and Industry Services collaborates with local companies to identify common training needs and to:

  • create more educational opportunities
  • provide greater access to high-profile trainers
  • present relevant topics at a reduced cost

How do you become a partner?

Invest in one ticket for a single session or a $395 season ticket to support professional development. Each season ticket comes with six seats. This is more than a 50% savings over sessions purchased individually. With a season ticket, a variety of employees are able to attend seminars depending on the relevant subject matter. 

For additional information or to register, please contact the Business and Industry Services Division at 608-785-9232.

2019-2020 Training Sessions

Search Engine Optimization

This introductory session covers the history and terminology of search engine optimization (SEO). Gain valuable hands-on experience launching SEO campaigns and learn about on- and off-page SEO factors–including site structure, content optimization, user experience, search visibility, link building, social media, and mobile site optimization. Become proficient with commonly used SEO tools and how to leverage them to report metrics. Leave this class with a mastery of the tools and techniques of effective SEO marketing.

Friday, October 25, 2019
8:00 a.m.-noon


Project Management

With ever-increasing workloads and deadlines, the ability to manage time and react effectively is crucial. This management training course is full of tools and tips for improving project planning, time management, and organization strategies. Develop the skills to improve planning, establish priorities, meet deadlines, make decisions, manage employees, coordinate meetings, communicate effectively, and enhance team productivity.

Wednesday, November 20, 2019
9:00 a.m.-3:00 p.m.


Legal Issues for Supervisors

Supervisors need to be familiar with basic employment laws; if not, the organization could be at risk for legal liability. This course provides business owners, managers, supervisors, and HR professionals with a roadmap for handling complicated employee issues to avoid potential legal action. Seminar content covers many practical applications related to proper documentation and gaining an understanding of the risks associated with insufficient documentation.

Wednesday, January 29, 2020
Noon-4:00 p.m.


Harnessing Emotional Intelligence in a Multigenerational Workplace

For any organization to thrive, leaders need to build strong teams and model meaningful and professional interactions with clients and coworkers. This session looks at the ways people best work together. Special focus is placed on improving workplace relationships across generations. We will explore emotions that help and the habits that hold us back. Real examples provide the impetus for useful discussions centered around emotional intelligence as it relates to the work environment. Leave this course with the insight and ability to use the components of emotional intelligence for improving teamwork.

Wednesday, February 26, 2020
8:00 a.m.-noon


StrengthsFinder: Leveraging Individual Strengths to Build a Team

Pablo Picasso once said, “talent without technique is merely bad habit.” This session is for those who have done work in Gallup’s StrengthsFinder and want to learn more about team interactions. Explore personal strengths in relation to others and what happens when strengths are over or underutilized. This course covers how to use strengths to manage, develop, coach, and motivate. Explore team strengths and behaviors while discussing ways of investing in others. Whether part of a managerial team, a project lead, or part of a cross-functional team, the course objective of this session is to teach insights and strategies for nurturing and growing everyone’s strengths for their greatest purpose.

Wednesday, March 25, 2020
8:00 a.m.-noon


Diversity - Preventing Hate Bias

Successful organizations understand the advantages of a diverse team. As workplaces diversify, teams must learn to bridge differences and work together for greater success. Explore and understand the value of meeting and working with people from different backgrounds, belief systems, lifestyles, genders, countries, cultures, and more! 

Course objectives: 

  • Learn about generations and key points about each one
  • Learn to reduce misunderstandings by understanding more 
  • Learn cultural awareness
  • Enhance overall sensitivity
  • Improve conflict resolution skills

Wednesday, April 29, 2020
8:00 a.m.-noon

Contact Us

Join Our Mailing List!

Complete our form to join the Western Business and Industry Services mailing list. We look forward to keeping you informed.