Western Technical College
Published on Western Technical College (https://www.westerntc.edu)

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Sales Management

  • Associate Degree
Sales Management Image

Program Number: 

101042

Program Credits: 

60.00

Estimated Total Cost: 

$9,849.00

Typical Start: 

Fall
Financial Aid Eligible

Are you envisioning a future in a leadership role? If you possess a competitive spirit, a drive to motivate others, and are drawn to a career with substantial income potential, the field of sales management might be the ideal path for you.

Western's Sales Management program guides you from the fundamentals of exceptional customer service to advanced selling techniques and sales force management. It's designed to equip you for a leadership position by providing you with a comprehensive foundation in business practices and principles, finance, marketing, supervision, and project management. Whether you're just beginning your journey in sales or already part of the sales force with aspirations of advancing into a management role, this program will empower you with valuable skills that can open doors to greater career opportunities.

We offer classes in a variety of formats, ensuring flexibility and accessibility to meet your preferred learning style and schedule.

Sales Management 2021, 2022, & 2023 Graduation Employment Stats

Graduates18
Graduates Responding9
Employed in Related Occupation7
Employed in Non-related Occupations0
Seeking Employment0
Continuing Education1
Not in Labor Market2

Salary Data - Related Employment

Part TimeFull Time
Responding03
Average Hours Per Week43
Average Hourly Wage
Hourly Wage Range
Average Annual Salary$59,333

Respondents in Related Occupations

  • Customer Success Manager, Sales Engineer, Sales Consultant, Strategic Account Representative

Career Opportunities

Sales Associate
Customer Service Representative
Inside/Outside Sales Representative
Retail Sales Representative
Business Associate

Program Outcomes

  • Apply customer service skills in the sales process
  • Apply sales cycle strategy
  • Analyze the market for potential customers
  • Use sales tools in the sales process
  • Apply sales management techniques
  • Demonstrate professionalism in sales

Admission Requirements:

College Requirements

Application: 

Yes

Application Fee: 

$30 Application Fee

Software and Technology

Most of Western’s classes require the use of a personal computer or laptop, standard software, internet access, and other technology-related items.

If you do not have a personal computer or laptop, or if the one you have does not meet the following criteria, resources may be available. Submit a Student Resource Request using our online form [1].

Computer/Laptop Hardware

  • Smartphones are not recommended for completing assignments.
  • Chromebooks are not recommended due to issues with installing software that is needed for classes, such as Office 365.
  • Web camera with microphone (usually built into newer laptops or can be purchased separately) is necessary for online participation.

Software Needs

  • Western uses the Blackboard Learning Management System. Some courses may use Zoom or Microsoft Teams to meet and work virtually. Visit our website for guidance on how to access and use these tools [2].
  • Office 365 (available to download for free once you have a student email)
  • Recommended web browsers: Chrome or Firefox

For detailed specifications, please review Technology and Software Recommendations for Most Classes [3] on Western’s IT Knowledgebase.

Campus Resources

  • Western has several computer labs available. Visit our website to find open hours and locations on the La Crosse campus [4]. Or find information on how to access resources on our Regional Locations web page [5].
  • The Learning Commons has computers, webcams, and microphones available for in-house use. Our librarians recommend checking your local public library for computer access on the weekends. Staff members can also provide information on free, off-campus Wi-Fi spots. Contact them at LearningCommons@westerntc.edu [6] or call 608-785-9198.

Need Assistance?

  • Contact the Learning Commons [7]! The staff are happy to answer questions, provide individualized assistance, and direct you to other supports as needed.

Career Pathways: 

Sales Management

Prior Learning: 

Previous education and work experience could qualify for Credit for Prior Learning, saving you time and money. Find out more [8] about what may apply to this program.

Certificates: 

Customer Service Representative
Sales Fundamentals

Technical Diploma: 

Sales Representative

Associate Degree: 

Sales Management

Courses

Western offers most courses in a 7-week format, but course length can vary. There are two 7-week sessions in each term, so courses listed below may not be taken at the same time. See www.westerntc.edu/7-weeks [9] for more information.

This course list gives you an idea of what coursework will be required but is not the official list. Current students should use the MyWestern [10] self-service portal for academic planning.

First Term

Business Concepts
Course Number: 10102169
Credits: 2.00
Computer Apps for Business
Course Number: 10103111
Credits: 3.00
Quality Customer Service
Course Number: 10106106
Credits: 3.00
Selling Principles
Course Number: 10104119
Credits: 3.00
Strengths Seminar
Course Number: 10890106
Credits: 1.00

Second Term

Advanced Professional Selling
Course Number: 10104163
Credits: 3.00
Content Marketing
Course Number: 10104177
Credits: 3.00
English Composition 1
Course Number: 10801136
Credits: 3.00
Marketing Principles
Course Number: 10104114
Credits: 3.00

Third Term

Business Financials
Course Number: 10102126
Credits: 3.00
Economics
Course Number: 10809195
Credits: 3.00
Intro to Psychology
Course Number: 10809198
Credits: 3.00
Math w Business Apps
Course Number: 10804123
Credits: 3.00

Fourth Term

Email Marketing
Course Number: 10104134
Credits: 3.00
Intro to HR Management
Course Number: 10116117
Credits: 3.00
Principles of Management
Course Number: 10102134
Credits: 3.00
Speech
Course Number: 10801198
Credits: 3.00

Fifth Term

Intro to Ethics: Theory & App
Course Number: 10809166
Credits: 3.00
Principles of Inside Sales
Course Number: 10104164
Credits: 3.00
Project Management
Course Number: 10196188
Credits: 3.00
Sales Team Management
Course Number: 10104165
Credits: 3.00

Western Technical College
400 7th Street North
La Crosse, Wisconsin
54601

608-785-9200
800-322-9982


Links
[1] https://forms.office.com/Pages/ResponsePage.aspx?id=DniDXv9HckGZ5BpZ1xtAINzEPDqm29RGnADqdoibRwxUM0ZIV0tLRE1OS0NaOTY5U01aOFNVNDdVUS4u
[2] https://westerntc.libguides.com/blackboardforstudents/
[3] https://kb.westerntc.edu/112380
[4] https://www.westerntc.edu/computer-labs
[5] https://www.westerntc.edu/regional-locations
[6] mailto:LearningCommons@westerntc.edu
[7] https://www.westerntc.edu/learning-commons
[8] https://www.westerntc.edu/credit-prior-learning
[9] https://www.westerntc.edu/7-weeks
[10] https://mywestern.westerntc.edu/