News Release

Published on Tuesday, February 14, 2012

The college financial aid process does not need to be a daunting task. High school seniors planning to attend college next year can get answers to their financial aid questions at College Goal Wisconsin, on Sunday, Feb. 19 at 2:00 p.m., in UW-La Crosse’s Wing Technology Center, 1705 State St., La Crosse. The event is part of a statewide initiative to provide students and their parents with access to financial aid experts.

“Financial aid is essential for so many of our students. Without it, they wouldn’t be able to attend college and fulfill their career goals,” said Jerolyn Grandall, Financial Aid manager at Western Technical College. “But the funding is limited, so we encourage applying early. This event will help get the ball rolling.”

The first step to all college financial aid is completion of the Free Application for Federal Student Aid (FAFSA), which must be completed by all students seeking aid. College Goal Wisconsin will provide students and their parents with free information and assistance.

Applications are entered into a national database used by educational institutions to determine student eligibility and determine each individual student’s financial aid level.

According to the Wisconsin Higher Education Aids Board (WHEAB) students in Wisconsin’s Technical Colleges received 119,535 various financial aid awards totaling more than $292 million for the 2010-11 academic year. For Western alone, more than 3,700 Western students received over $24 million.

There are two financial aid keys for parents and students. First, all students must complete a FAFSA to receive financial aid. Second, students and parents attending College Goal Wisconsin should be sure to bring completed income tax returns for 2011, W2 Statements, schedules and any other 2011 income or benefit information (dependent students should bring their parents income and asset information).

To find out more about the program and access the list of sites, go to