Programs | Page 7 | Western Technical College

Programs

Programs

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Programs

Digital Marketing

Financial Aid Available: 

Financial Aid Eligible

Western's Digital Marketing program explores marketing, with a focus on effectively managing a range of popular digital tools. Our courses are continuously updated to keep pace with the ever-evolving digital landscape. You'll explore topics such as website content management, marketing analytics, SEO, social media, digital advertising, copywriting, e-commerce, as well as the fundamental principles of marketing and marketing strategies.

This associate degree provides you with the foundational knowledge, concepts, tools, and skill set required to effectively market a business in today's dynamic digital environment.

Career Cluster: 

Videos: 

Program Image: 

Digital Marketing Image

Degree Type: 

Location: 

Page Section: 

Career Opportunities: 

Digital/Social Media Specialist
Digital Marketing/Social Media Coordinator
SEO Specialist
Digital Content Specialist
Content Marketing Specialist

Program Credits: 

60.00

Total Cost: 

$9 849.00

Pathway: 

Digital Marketing

Application Fee: 

$30 Application Fee

Application: 

Application

Program Code: 

DGMK

First Term: 

Business Concepts
Computer Apps for Business
Marketing Principles
Digital Design Components
Technical Reporting
Strengths Seminar

Second Term: 

Marketing-Research
Internet Marketing
Digital Advertising
Content Marketing
Math w Business Apps

Fourth Term: 

E-Commerce
Social Media Strategies
Email Marketing
SEO and Marketing Analytics
Speech

Fifth Term: 

Integrated Marketing Campaign
Inbound Marketing
Personal Brand
Project Management
Economics
Intro to Psychology

Graduates: 

35

Graduates Responding: 

8

Employed In Non-related Occupations: 

2

Seeking Employment: 

0

Continuing Education: 

2

Not in Labor Market: 

2

Part Time: Responding: 

0

Full Time: Responding: 

1

Full Time: Average Hours Per Week: 

40

Full Time: Median Hourly Wage: 

$19.00

Full Time: Hourly Wage Range: 

$19.00

Related Occupations: 

Social Media and Digital Marketing Specialist

Program Number: 

101048

Explore Courses Body: 

Western offers most courses in a 7-week format, but course length can vary. There are two 7-week sessions in each term, so courses listed below may not be taken at the same time. See www.westerntc.edu/7-weeks for more information.

This course list gives you an idea of what coursework will be required but is not the official list. Current students should use the MyWestern self-service portal for academic planning.

University Transfer Agreement: 

University of Wisconsin-Stout
University of Wisconsin-Stout
University of Wisconsin-Whitewater
Viterbo University

Typical Start: 

Fall

Paralegal Transfer Policy

In order to complete the paralegal program, at least eighteen semester credits or equivalent must consist of general education courses which is subject to Western Technical College’s transfer policy. Additionally, at least eighteen semester credits or equivalent must consist of legal specialty courses completed at Western Technical College.

Find a Class

Take a class at Western! Enrolling in an individual course is a great way to build a specific career skill or explore an area of interest. Or, if you're enrolled at another college, you can take a class at Western and apply the credits toward your degree.

Class Search

Search our online database for classes by keywords, program, credit or non-credit.

Solar Installation Technician

Financial Aid Available: 

Not Financial Aid Eligible

Solar energy is a growing industry in western Wisconsin. The Solar Installation Technician certificate is designed to address the needs of regional utility power suppliers that offer renewable energy options, as well as private companies that provide solar solutions for residential, commercial, non-profit, and government sectors.

Western has several solar panel systems that not only provide power to buildings, but offer the perfect, real-life training opportunity.

This certificate is a pathway into the Building Science and Energy Management associate degree, which can lead to career advancement opportunities.

Career Cluster: 

Program Image: 

Solar Installation Technician Image

Degree Type: 

Location: 

Page Section: 

Career Opportunities: 

Solar Installer/Service Technician
Solar Site Evaluator/Permit Technician
Solar Electrician
Electrical Technician

Program Credits: 

14.00

Total Cost: 

$2 298.10

Pathway: 

Solar Installation Technician

Application Fee: 

$30 Application Fee

Application: 

Application

Program Code: 

SOIT

First Term: 

Construction Industry Basics
PV Design and Install 1
Intro to Energy Effic & Mgmt
Introduction to Building Science
College Math
Strengths Seminar

Program Number: 

614815

Explore Courses Body: 

Western offers most courses in a 7-week format, but course length can vary. There are two 7-week sessions in each term, so courses listed below may not be taken at the same time. See www.westerntc.edu/7-weeks for more information.

This course list gives you an idea of what coursework will be required but is not the official list. Current students should use the MyWestern self-service portal for academic planning.

Typical Start: 

Fall

Non-Traditional Occupations

Consider a non-traditional occupation! 

A non-traditional occupation (NTO) is defined as any occupation in which women or men comprise less than 25% of the workforce. In other words, these are careers where one gender is traditionally underrepresented. For example, women in welding, criminal justice, or engineering, and men in nursing or early childhood education. Today, many women and men are breaking down these barriers to pursue new careers.

Why Non-Traditional?

NTO careers can mean:

Individualized Technical Studies

Financial Aid Available: 

Financial Aid Eligible

Program Image: 

Individualized Technical Studies

Location: 

Page Section: 

Additional Information: 

  • A minimum of 20 Core Credits must be focused in one discipline. A discipline is described as a program cluster:
    • Agriculture, Foods and Natural Resources
    • Architecture and Construction
    • Art, A/V Technology and Communications
    • Associate of Arts and Science
    • Business, Management and Administration
    • Education and Training
    • Finance
    • Health Sciences
    • Hospitality and Tourism
    • Human Services
    • Information Technology
    • Law, Public Safety and Security
    • Manufacturing
    • Marketing
    • Science, Technology, Engineering and Mathematics
    • Transportation, Distribution and Logistics
  • A minimum of 25% of the total program requirements must be earned at Western Technical College.
  • Time and completion of the ITS program is dependent on course offering options and your individual schedule.
  • The program is intended for currently employed individuals who have specific career objectives not met by Western Technical College’s existing degree programs.
  • The Adult Learning Specialist and an Occupational Advisor are required to assist with the development of the curriculum sequence and guide the student toward their career goals.

Additional Admission Requirements: 

To determine if the ITS program meets your needs, contact Kim Panzer, Credit for Prior Learning Specialist/ITS Program to schedule an appointment to review the ITS self-assessment and begin the process of completing the ITS Program Plan. You can reach Kim by phone at 608-785-9873 or by email at CPL@westerntc.edu.

Application Fee: 

$30 Application Fee

Application: 

Application

Program Code: 

ITS

Program Number: 

108251

Explore Courses Body: 

General Studies

Credits

Behavioral Science (Select one)
809-198 Introduction to Psychology
809-199 Psychology of Human Relations
Other 809 courses may be permitted
3
Communications (Select two)
801-195 English Comp 1
801-198 Speech
801-197 Technical Communication
Other 801 courses may be permitted
6
Math/Science (Select one)
804-107 College Math
804-123 Math with Business Applications
Other 804 or 806 courses may be permitted
3
Social Science (Select one)
809-195 Economics
809-196 Introduction to Sociology
809-122 Introduction to American Government
Other 809 courses may be permitted
3
General Studies Electives
Additional courses electives
6-15

Total General Studies

21-30

Individual Technical Studies

Credits

Core Credits
Focused in one discipline
20
Additional Credits
Additional credits earned in other disciplines
19-20

Total Individualized Technical Studies

39-40

Total Credits

60-70

Secondary Description: 

The Individualized Technical Studies (ITS) associate degree is a flexible program intended for students with specific career goals that can’t be met by other degree programs at Western. It is a customized program that allows you to draw from a variety of existing courses in traditional disciplines and programs. You are encouraged to explore credit for prior learning (CPL) based on previous work experience, coursework, and military service training. CPL enables you to accelerate the completion of your educational goals.

Examples of an ITS degree could be:

  • Childcare Administration: Combining Early Childhood core program classes with Human Services and Business and Management courses
  • Marketing and Design: Pairing courses from Marketing with Art, A/V Technology, and Communications courses
  • Criminal Justice Management: Combining Law, Public Safety, and Security courses with Business, Management, and Administration courses
  • Business Management & Sales: Coupling Business and Management with Administration and Marketing courses
  • Computer Support Manager: Pairing Information Technology courses with Business or Management with Administration courses

Typical Start: 

Fall, Spring, Summer

Transfer Agreements

Are you trying to find transfer agreements for your current program? Or do you already have your sights set on a specific bachelor’s degree, and want to see which colleges or universities offer it?

Our transfer agreements can provide you with an easy way to understand how credits transfer. For the most updated information, you are encouraged to work with both Western’s Transfer & Articulation Coordinator and the four-year partner school throughout the entire process.

Course-by-Course Transfer

Home for the summer? Taking a semester off? Not sure what major you want to pursue? This is a great, cost-effective way to start—and continue—your bachelor’s degree. Choose from higher-level general studies courses within the Associate of Arts and Associate of Science programs that apply to a variety of degrees and transfer to almost any four-year university. Take as many or as few courses as you like. Some are offered online, others are face-to-face.

This option is not eligible for Financial Aid.

Automotive Repair Request

Please review the following before submitting your request

  • Vehicle work must fit the instructional content of the courses being taught at that time.
  • We reserve the right to refuse work on any vehicle
  • After the form is submitted, you will be added to a work list and contacted if the vehicle qualifies to schedule an appointment. No guarantees can be made that your vehicle will be worked on.
  • Work requests will only be accepted with the completion of the vehicle request form.
  • You must be able to leave your vehicle as students can only work on them for 3-4 hours a day. Expect the repair to take longer than a repair shop.
  • There is no charge for labor. Customers are charged for parts and materials to repair their vehicle. Donations to the Skills USA Auto Club are accepted.
  • All parts to be installed must be purchased through the Western Parts Dept. You may not bring in your own parts.
  • Performance parts and aftermarket accessories will not be installed – we will only work on factory installed original equipment.
  • Customers must sign a repair order before any work is done.
  • The instructor will schedule a drop off time for your vehicle.
  • The hours for picking vehicles up are from 8:00 a.m. – noon.
  • No courtesy transportation will be provided.
  • Vehicles should be dropped off at the Automotive Center, located in the La Crosse industrial park at 2721 Larson St.
  • If you agree to these terms, click the "I Agree" button below to continue to the request form.

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