Sales Management | Western Technical College

Sales Management

Associate of Applied Science

Program Number: 



Financial Aid Eligible

Do you envision yourself in a management position? If you have a competitive streak, a desire to motivate people, and are interested in a career with great income potential, sales management may be the field for you.

You’ll begin by learning the basics of excellent customer service and progress through advanced selling techniques and sales force management. Our Sales Management program prepares you for a leadership position by giving you a comprehensive background in business practices and principles, finance, marketing, supervision, and project management. Whether you have just decided on a career in sales, or are already in the sales force and would like to move into a management position, you’ll develop valuable skills that can lead to greater opportunities.

Most classes are offered in a traditional setting, online, or a combination of the two. Interactive Distance Learning is also available at some locations.

Sales Management image
Estimated Program Costs

Estimated Program Cost

Sales Management

This program will cost about $9,100* based on tuition and basic program fees. There may be additional fees for books, materials, and testing. For more information on tuition costs, visit the Tuition Page.

* Tuition and fees are subject to change.

Graduation Employment Stats

Sales Management 2016-2017 Graduation Employment Stats

Graduates Responding6
Employed in Related Occupation4
Employed in Non-related Occupations0
Seeking Employment0
Continuing Education0
Not in Labor Market2

Salary Data - Related Employment

Part TimeFull Time
Average Hours Per Week3042
Median Hourly Wage$26.92$17.95
Hourly Wage Range$26.92 - $26.92$17.00 - $27.47
Median Annual Salary$42,000$42,000

Respondents in Related Occupations

  • Account Executive; Fairway Outdoor Advertising, La Crosse, WI
  • Account Executive; Fairway Outdoor Advertising, La Crosse, WI
  • Sales Manager; Feld Entertainment, Palmetto, FL
  • Technical Service Representative; Authenticom, La Crosse, WI

Career Opportunities

Sales Associate
Customer Service Representative
Inside/Outside Sales Representative
Retail Sales Representative
Business Associate

Program Outcomes

  • Use effective communication skills
  • Apply mathematical concepts
  • Transfer social and natural science theories into practical applications
  • Demonstrate ability to think critically
  • Demonstrate ability to value self and work ethically with others in a diverse population
  • Use technology effectively
  • Make decisions that incorporate the importance of sustainability
  • Model professionalism in the workplace
  • Demonstrate effective workplace communications
  • Incorporate Customer Service Principles into Client or Customer Interaction
  • Prepare selling strategies
  • Demonstrate leadership capabilities to achieve organizational goals
  • Integrate appropriate sales tools into the selling process
  • Analyze business information to support planning and decision making

Admission Requirements

College Requirements

$30 Application Fee
High School Transcript or GED/HSED

Program Requirements

Western Technical College uses ACCUPLACER, a computer-based, online assessment that measures your abilities in reading, sentence skills, and arithmetic. This information will be used to place you in courses that best fit your academic goals. Based on your scores, you may need to take additional general studies course(s) along with the general studies courses required for your program.

Several options for waiving the ACCUPLACER test are available; view the waivers here.

Learn more about placement tests and how they are used at Western: Placement Testing.

Transfer Agreements

Viterbo University

Career Pathways

This program is part of a career pathway, a laddered approach to career education. It allows you to earn employer-recognized credentials that lead to job and career advancement.

Sales Management

Career Pathways

Tell me more

Still have questions about our programs? Fill out this short form.